Running a pet care facility is no small task, and finding the balance between providing great service and maintaining a healthy profit margin can be tricky, but it doesn’t have to be.
In fact, it can be easy! Insert dynamic pricing. By adjusting prices based on factors like demand, holidays, pet size, and room type, Curly’s new dynamic pricing feature is designed to simplify your life while boosting your revenue and giving you more space to focus on what matters most- your pawwfect clients.🐾
Let’s break down exactly how this feature works and why it can be a game changer for your business.
What is Dynamic Pricing?
If you’ve ever booked a hotel room or an airline ticket, you’ve probably noticed that prices change depending on the time of year, how many seats or rooms are left, and even how close you are to your travel date. That’s dynamic pricing in action 💸
So, what does that mean for you? Pet care facilities can now set a base price and adjust rates automatically based on specific criteria you set.
For example, you can increase rates during peak seasons like holidays or when you’re almost fully booked. You can also adjust prices based on the size of the pet or the type of room they’ll be staying in. It’s that simple. 🎉
Now that you know how it works, let’s talk about how it can boost revenue, improve customer experiences, and provide you with more space to grow your business while focusing on your clients.
How Dynamic Pricing Boosts Revenue
One of the most obvious benefits of dynamic pricing is its ability to increase your revenue without requiring more effort from your team. 🎯 How cool, right?
Here’s how:
Maximize Revenue During Busy Seasons: Whether it's the holidays or summer vacations, demand for pet boarding skyrockets during certain times of the year. Instead of sticking to a flat rate or manually changing, you can increase prices during high-demand periods to reflect the added value of those busy days. Customers expect to pay a premium for prime time, and with Curly’s dynamic pricing feature, it’s easy to set this up and make the most out of your busy season.
Optimize Pricing Based on Occupancy: As your facility fills up, dynamic pricing can automatically raise prices based on the number of available spots. This ensures that when you’re nearing capacity, you’re making the most out of every booking and you don’t have to think twice about it.
Tailored Rates for Different Services: Not all pets and rooms are the same, so why should your rates be? With Curly, you can charge different rates based on the size of the pet and the level of service or room they require. This not only makes your pricing more accurate but can also lead to higher overall revenue.
We are so excited to be able to truly step into our mission to be your partner in growth and hope that this fuels you to take your pet care business to the next level! Here is what our CEO has to say about it:
"We're excited to introduce a groundbreaking new feature to Curly that will give pet care businesses more flexibility and control over their pricing more than ever before. For the first time in our industry, you'll be able to implement dynamic pricing in the same way that airlines and hotels do. This feature allows you to automatically adjust rates based on factors like holidays, vacancy, and even the size of the pet or the room. It's a powerful tool designed to help you maximize revenue and streamline operations during high-demand periods while offering tailored pricing for your clients. We're committed to continuously enhancing Curly to support your business growth, and this feature is a big step in that direction."
Jay Pan, Founder + CEO
Improved Customer Experience with Dynamic Pricing
Dynamic pricing doesn’t just benefit your bottom line—it can also enhance the experience for your customers. We truly mean that! 🫶
Transparent Pricing for Premium Services: With dynamic pricing, customers can clearly see why they’re being charged different rates. If someone books during a holiday or wants a larger room for their dog, they’ll understand the value they’re getting. This transparency builds trust and reduces any confusion or frustration over pricing.
Personalized Services: Dynamic pricing allows you to offer tailored experiences based on each pet’s specific needs. This level of personalization makes customers feel like their pets are getting the best care possible, which in turn leads to better reviews and repeat business.
Flexibility and Convenience: With fluctuating rates based on demand, customers can book at times that work best for them and their budget. Offering different price points based on vacancy can encourage last-minute bookings or attract clients during slower periods, keeping your facility as full as possible.
Peace of Mind for Pet Care Facility Owners
Managing a pet care facility means you’ve got a lot on your plate. From staffing to daily operations, there’s always something to do. One of the best parts about dynamic pricing is that it offers peace of mind, allowing you to focus on running your business while ensuring your pricing is always optimized.
Automated Adjustments: No need to constantly tweak your pricing strategy manually. Once you set the rules in Curly, the platform takes care of the rest—automatically adjusting your rates based on your chosen criteria.
Confidence in Your Pricing: Knowing that you’re charging fair but competitive rates during high-demand times gives you confidence in your pricing model. You won’t have to worry about undercharging when demand is high or missing out on bookings during slower times.
Reduce Guesswork: With dynamic pricing, you’ll no longer have to guess what to charge during different times of the year or for different services. The system does it for you, helping you make informed pricing decisions backed by data.
Ready to Try Dynamic Pricing?
Curly’s new dynamic pricing feature is all about giving you more control over your business while increasing your revenue and improving the customer experience. It’s simple to use, and the benefits are clear: more flexibility, better transparency, and peace of mind.
Give it a try and see how dynamic pricing can transform your pet care facility today!🚀
🤩Curious what we're working on next? Join our Facebook User Group to stay informed on all product updates and connect with your pet care community!
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